UNDERSTAND
BAI-LEY.
The company. The approach. The work.
Our global team brings together artists, heads of department, executive producers and showrunners.
Wales, UK · Regina, Canada · Hollywood, Los Angeles
studio@bai-ley.com ↗What is BAI-LEY?
BAI-LEY is an international AI film and television studio working with major streaming platforms, networks and broadcasters to develop films and series.
Where does BAI-LEY operate?
BAI-LEY connects Wales in the United Kingdom, Regina in Saskatchewan, Canada, and Hollywood in Los Angeles, USA. Its physical production facilities are in Regina. The studio works with filmmakers, producers and creative partners internationally.
What is generative production?
Generative production uses AI tools to create and develop production material, including imagery and moving images. At BAI-LEY, these tools sit within a production process guided by human creative direction, review and refinement.
Who is BAI-LEY for?
BAI-LEY works with filmmakers, producers and creative teams exploring new ways to realise ambitious film and television projects, including projects constrained by conventional budgets or production methods.
How is creative control maintained?
Human creative direction stays at the centre of the work. The director’s intention and the contributions of writers, artists, performers and other creative professionals inform decisions from development through delivery.
How does BAI-LEY approach intellectual property?
Ownership, authorship, permissions and the future value of intellectual property are part of the production conversation from the beginning. The rights and permissions for each project need to be agreed for that production.
How do I discuss a project with BAI-LEY?
Use the enquiry form on this page to send your idea, the type of production and any timing or budget considerations directly to BAI-LEY. You can also email studio@bai-ley.com.
Who is behind BAI-LEY?
Our global team brings together artists, heads of department, executive producers and showrunners.
What does BAI-LEY produce?
BAI-LEY works on film and television production using AI filmmaking, virtual production and AI visual effects. The studio develops production approaches around each project’s story, creative direction, budget and delivery requirements.
What is multimodal IP?
At BAI-LEY, multimodal IP means developing a creative world through connected assets such as characters, performances, environments, design and sound. A film is one expression of that world. Further uses depend on the ownership, authorship and permissions agreed for each asset and production.